This is hands down the most condescending ad of the year and worst gift idea at the same time. Maybe they want to be isolated from technology. Your older family members prefer you come to visit them in person rather than seeing your digitized face on a screen. You can’t hug a tablet and get your oxytocin.
They don’t want to see you on a vacation they weren’t invited to. They don’t want to watch you bake cookies, they want to be in the same room with you. I know some families live far apart, but what kind of person lives far away from a family member who can’t operate an iPad. If it’s so easy, then why does it have a support feature? Let me get this straight, you buy your family member a GrandPad that’s simple to use, but you won’t even help them if something goes wrong?
Another thing, if you are going to share big news about your upcoming pregnancy over facetime video then I hope your elder family member can handle the emotional surge and doesn’t have a medical emergency right in front of you. Maybe that support button will come in handy if it ties to LifeAlert.